About Rui

Rui is VP of Product at Automata, leading the product direction, strategy and team.

He has more than 20 years of experience taking products from idea to scale in various industries, including highly regulated environments, with names such as Gatwick Airport, Ocado, Vodafone, SIBS, but also startups and scale-ups, having been a founder himself in the past.

His educational foundations are strongly rooted in Automation, including Industrial Design and Industrial IT Engineering.

Outside the office he can be found doing photography of live bands, swimming, and being an audiophile.