About us

Born from a world-leading research lab, Automata is transforming the way labs work with open, integrated automation. Our mission is to unlock the potential of labs and the potential of the people who work in them.

Enabling the potential of automation

When two architects from Zaha Hadid’s research lab first approached robotics, their idea was to explore applications specific to architectural engineering.

But they soon discovered that modern automation wasn’t just unnecessarily complex – it was actively restricting innovation. And not just within their industry – in many others too. It was clear that robotic automation was a field where their combined experience in computational research and design could make a real difference.

Assembling a team of industry experts, Automata was founded with a clear aim: to enable new opportunities for innovation with automation.

Automata NHS Southampton

Unlocking the potential of labs

Automata’s focus narrowed on an industry where they felt their expertise could have the most impact: the life sciences.

Today, most lab automation tends to be defined by a series of very specialised benchtop instruments that are still reliant on human interaction. But Automata saw an opportunity for a new way of looking at automation in the life sciences: open, integrated automation.

That’s how we came to develop the world’s first fully automated lab bench, and its accompanying software. This enables labs to use staff and resources more effectively by ensuring total walkaway time and consistency, without compromising on valuable lab space

The leadership team

Mostafa ElSayed
Mostafa always has one eye on the future to see how Automata can empower human potential with automation – while keeping his sneakers as crispy as possible, of course.
Pantea is passionate about problem discovery and designing solutions, skills she puts to practice in both her meticulously-organised garden, and at work, helping scientists simplify the lab environment with automation.
Nick’s obsessed with research, and developing products that enable scientists to innovate in the lab space – a great resource for the weekly pub quiz!
Karian leads our people group. She’s keenly focused on scaling the team, engagement, L&D, culture – and puppy operations. Yes that last part is correct.
Headshot of Automata Chief of Staff Oli Hoy
Oli Hoy
Head of Customer Success
As Head of Customer Success, Oli is Automata’s resident problem solver, facilitator, operations lead, and sounding board for the executive team, while also heading up our customer success department.
Robot Eva mobile

Thank you, EVA

EVA was the brainchild of former architects Mostafa ElSayed and Suryansh Chandra when, back in 2015, they founded Automata with the vision of making automation more accessible. With this mission, they assembled a team of industry experts, and EVA was born.

We’ve come a long way since then. And although we stopped producing EVA’s in 2022, we will always be indebted to – and thankful for – our history as the manufacturer of EVA.

In fact, many of the principles we established back at the company’s beginnings remain a huge part of who we are today; our approach to doing robotics differently, our passion for transforming industries with automation; and, of course, our team of amazing minds that are still creating innovative products to this day.

Automata is now proud to deploy our flagship product, LINQ, a lab automation platform enabling life science labs to fully automate their workflows.


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